“PeachTheGreatAmerica” held a B2B event in Canada
Montreal, Canada | 25th May, 2026. The EU co-financed promotional campaign “PeachTheGreatAmerica” marked a successful milestone with a focused B2B event in Montreal on Thursday the 30th of April 2026 at Ateliers et Saveurs (4832 St Laurent Blvrd, Plateau Mont – Royal, Montreal, QC H2T 1R5), aimed at strengthening commercial ties between EU processed peach producers and Canadian market stakeholders.
The event brought together food importers, distributors, foodservice operators, and trade media to examine the commercial potential of European processed peaches across retail and foodservice channels in Canada.
The event underlined how EU-produced processed peaches respond to current market demands, including consistent supply, high EU food safety standards, sustainability, and operational efficiency, key considerations for buyers navigating ongoing supply-chain pressures.
KEY HIGHLIGHTS INCLUDED:
- A culinary demonstration by a local chef, illustrating EU processed peach versatility, and menu applications
- A nutrition-focused presentation by the registered dietitian and author Hubert Cormier, addressing consumer trends and demand for high-quality products
- Direct B2B engagement with EU peach producer representatives, centered on sourcing, and long-term trade partnerships
Produced in compliance with strict EU food safety and quality regulations, European processed peaches were positioned as a reliable, value-added ingredient supporting waste reduction, inventory management, and consistent product performance. The event reinforced the “PeachTheGreatAmerica” campaign’s objective to expand market access, stimulate exports, and strengthen the competitiveness of EU processed peaches in Canada, the USA and Mexico through targeted, trade-driven initiatives.
For more information, visit: www.peachthegreat-america.eu
Follow the campaign on:
Facebook: Peach the great America
Instagram: @peachthegreat.america
YouTube: @peachthegreat.america
